Lightswitch Video | 12 Questions to Ask for Great Customer…
09.21.2023 Talking Tech

12 Questions to Ask for Great Customer Testimonials

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Looking to create a great customer testimonial video, but not sure where to start? Here's a list of 12 questions to ask your customers to gather information on where your company is doing well, which you can use to create your new customer testimonial videos!


  • What did you like best about our product/service?
  • How has our product/service helped you?
  • How would you rate our customer service?
  • What do you think sets us apart from other companies?
  • What do you think of the value you received for the cost?
  • How would you describe the overall experience you had with us?
  • What would you say to someone considering using our product/service?
  • How did you hear about us?
  • What made you choose us over other companies?
  • Did you have any issues or problems, and if so, how were they resolved?
  • How likely are you to recommend us to a friend or colleague?
  • Is there anything else you would like to add?

Check out even MORE questions to ask to create the best testimonials.

Still looking for more information on creating your own video testimonials? Check out our Ultimate Business Guide to Customer Video Testimonials. Want even more info? Let us help!

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